🔄
anniversary - up to 80% off
fREE shipping united kingdom
30-day money-back guarantee
★★★★★
4.8/5 (3280+ reviews)

Rowena | Sweater Dress — Feel Beautiful Without the Fuss

Regular price £118.02 Sale price£58.99 Save 50%
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ANNIVERSARY SALE UPDATE: Our stock is limited, if the 'ADD TO CART' button still works, there is still some stock left!

⭐️⭐️⭐️⭐️⭐️ "I’ve finally found a sweater dress that makes me feel feminine, comfortable, and completely myself. No itching, no clinging—just effortless style. My girlfriends all asked where I got it!" Margie B. (59), Adelaide

No overthinking. No discomfort. Just effortless grace—every time you wear it.

  • Designed to flatter mature curves—no pulling, no tightness
  • Cloud-soft, non-itchy knit, gentle even on sensitive skin
  • Lightweight warmth that moves with you
  • Easy to slip on, perfect for cooler mornings or slower days
  • Dress up or down—from errands to evening
  • Confidence you can feel, comfort you won’t want to take off

Your New Favourite Dress Won’t Stay in Stock
Best-selling shape, now available in limited colours.

Why You’ll Love It:

  • Feel instantly put-together – without sacrificing comfort or warmth
  • Drapes beautifully over the body, flattering mature curves with ease
  • Soft and non-itchy knit – gentle on sensitive skin, no more scratchy wool
  • Lightweight feel with cosy warmth – ideal for layering or wearing solo
  • No cling, no squeeze – just effortless comfort from morning to night
  • Easy to slip on, even on days when your joints feel stiff
  • Timeless look, perfect for pairing with leggings, boots or your favourite scarf
  • Confidence you can feel, in a style designed for real women

Perfect For:

  • Sunday brunches and casual dinners
  • Office days when you want to look good and feel warm
  • Relaxed weekends at home
  • School pick-ups or grandkid visits
  • Layering with tights, boots, or a scarf for timeless charm

Product details:

  • Relaxed, oversized fit for all-day ease
  • High roll neck for extra warmth and elegant structure
  • Midweight ribbed knit that feels soft—not bulky
  • Pairs beautifully with tights, leggings or jeans
  • Non-itchy and breathable for lasting comfort
  • Easy care: Machine washable
  • Designed in timeless seasonal tones for easy styling

Your New Favourite Dress Won’t Stay in Stock

Best-selling shape, now available in limited colours.
Free Shipping Australia-Wide 

👉 Tap ‘Add to Bag’ and feel the comfort you’ve been searching for.

Take advantage of our complimentary United Kingdom delivery through Royal Mail and We Ship Free, Nationwide. Enjoy smooth and reliable service, ensuring your order reaches you safely.

Shop with confidence! We offer a 30-day money-back guarantee, ensuring your satisfaction with your purchase. 

Your security is our top priority. We provide seamless and secure payment options, including credit cards, all safeguarded by SSL encryption. Shop with confidence, knowing your transactions are fully protected.

30-day money-back guarantee

We want you to be completely satisfied with your purchase. If for any reason you’re not happy with your product, you can return it within 30 days of receiving it for a full refund — no questions asked. Your satisfaction is our top priority!

3280+ satisfied customers

★★★★★

When it comes to online shopping, I have full confidence in Betty. They have a great selection of products and the quality has never disappointed me.

Alice
Manchester, United Kingdom
★★★★★

Delivery was on time, hassle-free and in good packaging.

Elizabeth
Leeds, United Kingdom
★★★★★

There were some issues with a lost parcel, but customer service made sure this was resolved quickly.

Elizabeth
Liverpool, United Kingdom
★★★★★

I ordered a product they advertised on Facebook. I had my doubts at first, but I am very happy with my purchase!

Eleanor
London, United Kingdom

✨ ANNIVERSARY SALE ✨

What once started as a small dream has grown into something so much more. At Betty-Fashion, every order, every message, and every smile from you has helped us write this journey.

There were challenges along the way, but thanks to your support, we’ve grown, created, and celebrated fashion that makes women feel confident and unique.

💫 Today, we celebrate our store anniversary with a special Anniversary SALE—and this celebration is for YOU. Thank you for being part of Betty-Fashion, for your trust, and for letting us be part of your style story. ❤️

With love,

The Betty-Fashion Team 🌸


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Rowena | Sweater Dress — Feel Beautiful Without the Fuss